Speakeasy

Katie and Cara

I just wanted to tell you two that you’re doing an excellent job with the magazine. You two have really thought things through and organized yourselves well. Things must be extremely hectic for you two, with school and such, but you still manage to stay on top. Good Job!!



Ok, I’m done being the cheerleader.



Later

-arian

(editor's comment: isn't she great?)

SpeakEasy Publicity strategies
-sorry, the bullets didn't cut and paste properly-

v Paint Grafitti wall (pre-launch and post-launch)
v Press releases in local papers
v Chalking
v Fliers (handbills and posters)
v Facebook notice
v University-wide email
v Table Tents
v AIM Profile Links
v OU Movie Channel/Public Access TV Ad
v Banner on college Green
v Stickers
v Bumper Stickers
v Mailbox Stuffing
v Buttons
v Door Hangers
v Post Ads
v Temporary Tattoos
v T-Shirts
v Key Chains
v Sweepstakes
v Use Writing Excerpts to Get People interested.


==============


Publicity/Launch Team Timeline

ASAP
∑ “Preview press release”- tell people about SpeakEasy, when it will be launched, etc….getthe word out.
∑ Think of ad slogan, logo, poster design…work with design team
∑ Design Post ad
By 3/7

∑ Send posters, stickers, keychain, etc. designs to be made.
∑ Submit e-mail for bulk mailing
∑ Submit Table Tent request
∑ OU Movie Channel notice

3/21
∑ Hand out, hang posters for the first time
∑ Reserve print ad space
∑ Submit press releases
∑ Post Facebook/AIM notices

3/31
∑ Hang second round of posters advertising site
∑ Send out mass e-mail

4/3
∑ Hang round 3 of posters
∑ Paint Graffiti Wall
∑ Chalking
∑ Hand out handbills, stickers, keychains, etc.

4/4 (LAUNCH DATE)
∑ Handbills, key chains, stickers, etc.

4/5-4/12
∑ Post-Launch Publicity

Cara,

Thanks for your message. I'll send an email of the handouts this evening. If
you need any more help with training writers, please let me know how I can be
of assistance.

Here's a link to a study you might want to see about the way people read online
news:http://www.poynterextra.org/eyetrack2004/main.htm.

Thanks,
Erin Coyle

Quoting Cara McCoy :

Erin and Katie,
The workshop went great! Thank you so much for your help!!!
Do you think you could email the handouts you passed out so I can
post
them on the group site?

Also, Erin, do you think you can email me that handout from class
that
had all those sources on it? I'd like to post that on the database
as
well...

Thanks again!

- Cara

# posted by caramc @ 9:47 PM 0 comments

Hey Gals,

I think we talked to all of you, but just in case here is a reminder...

We are having an editors meeting in the front room tomorrow (Thursday) at 5 p.m. Please try to bring with you a copy of a solid description of your section written out, including guidelines for submission, style issues, and ethical issues that should be addressed (esp.the "from our readers" section).

We need the FINAL version emailed to us no later than Tuesday - so tomorrow is the time to go over what you have written up and make any last second changes.

Also, if you came up with any of the questions Cara described or your update schedule, bring those too.

See you tomorrow!!!!

Katie

Hey all,

Reminder: We are having meeting Friday at 2 p.m. in the front room!

Topics for discussion:

- Site Design (Brandon/Bryan will you bring your sketches?)
- PR/Advertising (Ellen/Liz bring anything you have so far!)
- Content Update


See you then!

Katie